2019 Schedule in Brief

For detailed session descriptions, see the complete schedule.

Wednesday, April 17

On Wednesday, we’ll present inspiring talks on why strategic listening is at the cutting edge the most successful programs and practices in and outside of higher ed to increase enrollment, retention, loyalty, giving, and engagement.

11 - 12: Registration

12 - 1:30: Lunch

1:45 - 3: Whole group session

3 - 4: Snack and conversation break

4 - 6: Whole group session

  • Liz Gross, Mara Zepeda, Chelsea Haring - Welcome

  • Tricia Seifert, Associate Professor and Education Department Head, Montana State University - Listening to first-generation college students to understand needs related to the “hidden curriculum”

  • Sarah Aguilar, Student Trustee, Illinois State

  • Jess Columbo, Founder & CEO, Med|Ed Digital - From uncertainty to opportunity: Insights for higher ed from a Cannabis entrepreneur

6 - 8: Dinner

Thursday, April 18

On Thursday, we’ll break out into small group sessions focused on three tracks: Attract, Engage, and Vision.

Attract: How can listening help you better attract attention? Helpful for campus professionals in admissions, enrollment management, recruitment, marketing, communications, university relations, or advancement communications.

Engage: How can listening help you have more purposeful, informed interactions with students, alumni, donors, and other constituents? Helpful for those in student affairs, career services, alumni relations, fundraising, or advising.

Vision: How can listening make you a better leader? Helpful for those in Director level roles or higher across campus, or who are actively working to build their leadership skills.

8 - 8:50: Breakfast

9 - 9:50: Session I: Whole group session

10 - 10:50: Session II: (3 concurrent breakout sessions)

Attraction
How listening can influence brand
Tim Jones, Chief Communications and Integrated Marketing Officer, Beloit College
Whitney Helm, News Editor & Writer, Beloit College

Engagement
Inclusive service engagement design: Who are you not hearing from?
Amma Marfo, Speaker & Consultant, FUN Enterprises
Kassie Infante, Assistant Director of Alumni Engagement, Phillips Exeter Academy

Vision
Team chemistry: Who are you?
Carnegie Dartlet

10:50-11:30 Break

11:30-12:20 Session III:  (3 concurrent breakout sessions)

Attraction
From uncertainty to opportunity: Insights for higher ed from a Cannabis entrepreneur
Jess Columbo, Founder & CEO, Med|Ed Digital & Tiller

Engagement
Using reflection to guide training and professional development
Sara Ackerson, Academic & Career Advisor and Coordinator, Washington State University

Vision
Listening to the needs of staff to find, develop, and implement appropriate technology solutions
Joe Sabado, Executive Director of Systems Information Systems Technology & Associate CIO of Student Affairs

12:30-1:30:  Lunch Discussions

1:30 - 2:30:  Session IV (3 concurrent breakout sessions)

Attraction
Facilitating learning and conversation
Andrew DeVigal, Associate Director, University of Oregon School of Journalism and Communication's Agora Journalism Center

Engagement
How to gather better: People, surveys, ideas
Linda Pantale, Associate Director of Career Development, University of Chicago

Vision
Leading change on campus: Innovation from a place of empathy
Chelsea Haring, COO, Switchboard
Alex Aljets, Fellow, University Innovation Alliance

2:30-2:45: Closing Remarks

2:45 - 4:00: Interactive Design Challenge: Facilitating Change in Higher Ed

4:00-4:30: Closing session

4:30-5:30: Happy Hour